Today, Graco continues its tradition of innovation, with products like the imonitor™ Digital Baby Monitor and the compact folding Contempo™ Highchair. In 1998, Graco proudly acquired Century Car Seats, combining two of the most respected brand names in baby products, and leading to innovative products like the TurboBooster® SafeSeat™ (Step 3) youth booster car seat. Today, Graco is a Newell Rubbermaid™ company, with 1500 associates worldwide. While a half-century has brought many changes to Graco, the dedication and commitment to designing and manufacturing top-quality products—products that inspire parents and babies alike—remains, and continues on.

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